It is our pleasure to present to you our company whose mission is to assist you in achieving your healthier and more fit lifestyle goals. We recognize the obstacles that make the achievement of those goals so difficult, and have perfected our techniques to make achieving them much easier for you. Nothing in life worthwhile is effortless, but we have mastered how to incorporate that effort into an enjoyable format of your daily routine. The results and benefits of living The Fitnesst Lifestyle will make and keep you looking and feeling fabulous.

I joined the fitness industry in my late 20’s. I began by joining a health club (for social reasons) with no credible knowledge regarding nutrition and exercise. I had a business degree and was pursuing a business career under my father’s tutelage. Shortly thereafter, I was learning about Nautilus machines and enjoying the results of the aerobic classes. Prior to that, I did very little exercise and had very poor eating habits. I immediately recognized the benefits of activity/exercise but still had very little credible knowledge about nutrition. I was getting thinner, but not looking great and strongly energized. I had little muscle mass because my focus was mainly aerobics and I was not eating well balanced nutrient dense foods. I then decided to teach aerobics, became certified, then studied resistance/weight training, obtained that certification, realized activity/exercise is only one-half of the equation, added nutrition to my knowledge base, and have been researching, learning, updating, and practicing what works ever since.

About ten years ago I developed my vision of wanting to bring all the necessary elements together to help people live a healthier and more fit lifestyle. My goal was to simplify it as best one can and format it specifically to each individual as no two people have the same tastes, goals, food preferences, or body types. My twenty-one plus years of experience and research, and my Father’s business mentoring have given me the ability to now make my vision a reality; Welcome to The Fitnesst.

We begin by obtaining a thorough understanding of your goals and objectives; likes and dislikes regarding food and activity/exercise; stress levels; and previous successes and/or failures. We then design a lifestyle format of healthier eating and activity/exercise with and specifically for you, as there is no canned format perfect for all. Your information is kept confidential. We work in concert with our Chief Medical Officer, my Husband, Dr. Steve DeMaiolo to insure our formats are nutritionally and medically sound-no fads, no gimmicks. We maintain the highest industry professional standards, and strongly recommend you contact your physician prior to beginning our (or any) fitness program.

In addition to our Chief Medical Officer, Dr. Steve DeMaiolo, our credentialed staff of professionals include Registered Licensed Dietitians, Exercise Professionals, Fitness Experts, and Concierges.

Thank you and I hope we have the pleasure of working with you to help you look and feel your best. As our tag line states, It’s all about a better you!

My very best,